Free Advertising for Bamboo Partners on Bamboo Nation

We launched Bamboo Nation, the online community about SharePoint, back on April 26th, 2008.  We were cautiously optimistic that there was an audience for SharePoint content out there on the Web, but honestly nobody knew for sure.

Well, the early returns are in, Bamboo Nation is a hit!  Traffic to the site has grown exponentially over the past five months.  Back in May, the first month of existence for Bamboo Nation, we saw about 3,000 unique visitors to the site.  For September, we are on track for 20,000 unique visitors.  Bamboo Nation has grown to be one of the most popular sites for information about working with SharePoint. We are humbly grateful to the community, our audience and our customers for getting involved, contributing content and helping us create a valuable resource.

We are eager to share the fruits of our labor.  Starting today, we will be offering free advertising to members of the Bamboo Partner Advantage Program.  Simply provide us with a 728 x 90 banner ad and a target link, and we will schedule your ad for rotation across Bamboo Nation.  This is a great opportunity to get your brand and your offer in front of an incredibly well qualified audience of companies using SharePoint.  There's no catch, no upsell, this is simply offered as another benefit of your partnership with Bamboo.

How long will your ad run?  To start, we will promise you at least one full day in the spotlight.  Based on demand, we may have to look at rationing impressions in smaller increments, but until we've booked up all available inventory, we will run your ad for at least one full business day.  Your ad will likely receive 3,000 - 5,000 impressions and be viewed by more than 1,000 SharePoint professionals.

Please contact Bamboo's Community Manager, Chris Dooley at chris.dooley@bamboosolutions.com to schedule your ad rotation.

How else can you leverage Bamboo Nation to generate awareness for your company and your products?  There are many opportunities and you will find us very open to special requests and creative suggestions.  Here is a short list of other opportunities:

• Write a guest blog post on Bamboo Nation.  According to the blog index Technorati, The Bamboo Team Blog is one of the top ten most read SharePoint blogs.  Simply choose a subject, provide us with content and my team will work with you to publish.  We want you to talk about a timely issue, or share a valuable experience, but beyond that you are welcome to plug your company and your products.  Pack your post with topical keywords, and your blog post will continue to generate traffic and referrals for months and years.

• Sponsor a blog.  Bamboo Nation is home to a number of blogs, some targeted at very specific audiences.  SharePoint Blank is written for novice SharePoint end users.  SharePoint Daily is written for the busy CIO.  We can create long running sponsorship placements for you to help you reach these niche market segments.  Check out the terrific cooperative marketing we did with Mindsharp in August to advertise their training programs to end users on SharePoint Blank: Mindsharp Power End User Training - Day One.  This is just one example of the very specialized promotion we can develop with you.

• Volunteer or nominate a team member to be enshrined as a SharePoint Rock Star.  We're profiling the most interesting people AND companies in the SharePoint ecosystem.  We'll interview you by email and produce the profile, all you need to do is make yourself available. 

• Post a free download.  Do you have a code snippet or other freeware that would benefit SharePoint professionals?  We'll host it and promote it via Bamboo Labs. 

• Take over a message board on the Bamboo Forums.  If you are a subject matter expert and are willing to answer questions and moderate a forum, we need your help.

If you are interested in any of the opportunities above, please contact me at steve.gaitten@bamboosolutions.com  My team is eager to work with you to ensure you get the maximum benefit from your partnership with Bamboo.